Optimal Landscaping & Construction

OVERVIEW

Objective:

Matt from Optimal Landscaping and Construction needed a professional website, leaflet design, and electronic adverts to appeal to homeowners in established, upscale areas and grow his business.

Approach:

I designed a clean, user-friendly website using Matt’s smartphone photos, carefully editing them to remove distractions like messy tools. Additionally, I wrote copy from his bullet points, ensuring the messaging resonated with his target audience. The leaflets were printed on heavy-weight recycled silk paper, giving them a substantial and premium feel. The electronic adverts were sleek and polished, aligning with the overall brand aesthetic.

Results:

The new website, along with the leaflets and electronic adverts, successfully positioned Optimal Landscaping and Construction as a trusted choice for homeowners. The enhanced visuals, thoughtful materials, and tailored copy improved the brand's professionalism and appeal, driving increased inquiries and business growth. Matt has received a lot of positive feedback for the professional design, which has not only enhanced his brand’s image but also led to an increase in business inquiries.

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optimallandscaping.com

SERVICES